The Global Islamic Marketing Conference (20-22 March 2011). Web:

Park Hyatt, Dubai March 20th – 22nd 2011

Under the patronage of HH Sheikh Nahyan Bin Mubarak Al Nahyan, Minister of Higher Education and Scientific Research and Chancellor of UAE University

The world’s most exciting emerging market

We are in a golden age for Islamic marketing and business. The Islamic market is estimated at about 1.8 billion consumers and 2 trillion dollars worldwide in 2010.

But in many cases, Islamic customers and businesses think and act outside the norms of ‘Western’ business theory and practice. If success in business is about seeing the world through the eyes of your customer, then understanding Islamic marketing is a must-have component for anyone practicing or researching in Islamic markets.

The United Arab Emirates University and Emerald Group Publishing are pleased to present the inaugural Global Islamic Marketing Conference (GIMC) as a landmark event for both academics and business practitioners worldwide.

Held in the prestigious Park Hyatt, Dubai Creek, the GIMC will point to key areas of exploration in the field of Islamic marketing and Islamic business in general. The conference will bring together scholars and practitioners from around the world.

This is a unique opportunity to build networks, knowledge and connections in the early stages of a genuine shift in global markets and marketing.

For practitioners and policy-makers, this is an opportunity to learn from leading-edge research from the small number of specialists in this field, and to share insights and experience with others from around the world.

For scholars, researchers and students, the GIMC offers a forum to present ideas and empirical data, explore research collaboration, and connect internationally.

Confirmed speakers include:

Dr. Bakr Ahmad Alserhan.
Islamic Marketing and Branding: Looking Ahead

Professor Abbas J. Ali, Ph.D.
Marketing and Ethics: What have Islamic Ethics contributed and Challenges Ahead?

Sheikh Khalfan Muhammed.
A practitioner’s View on Islamic Business Conduct

Professor Cedomir Nestorovic.
Engaging Halal Markets

Professor Marin Marinov.
Defining Islamic Marketing: Opportunities and Challenges of Islamic Markets

Professor David Weir.
The Islamic Learning Organization

Dr. Mohammad Alghorany.
Islamic Business Ethics

Professor Khalaf Nasser.
Psychology of the Young Muslim Consumer